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Rapala® knows how important it is to have the right lure on the line, for the right fish. Our carefully crafted lineup of fishing lures will help you reel in all kinds of trout, including lake, rainbow, speckled, brook, brown, river, pond, and trout trapped under the ice.

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Rapala® knows how important it is to have the right lure on the line, for the right fish. Our carefully crafted lineup of fishing lures will help you reel in all kinds of trout, including lake, rainbow, speckled, brook, brown, river, pond, and trout trapped under the ice.